Our Approach
Automating media planning, selecting OOH locations based on geographic data:
1
We onboard data points such as Digital posters, physical store location and transport hubs.
2
analySe the contextual environment of each area/region and build a highly targeted audience.
3
deliver relevant ads to users in each region with RELEVANT MESSAGING AND CREATIVE.
IT IS ALSO POSSIBLE TO Sync OOH media planning with a mobile campaign to reach users in areas without OOH posters:
Targeting & Measurement Strategies
Automated OOH media planning
Our location-based platforms allow you to build automated OOH media planning . All powered by our unique geo-targeted MAPPING technologies.
Automated OOH audience planning
Build automated audience planning powered by contextual location and user data
OOH Mobile Retargeting
With mobile ReTARGETING, we can find who HAVE passed an out of home poster and use this to trigger mobile ads. Clever, right?
Measurement
Measuring the uplift of shop visit rates after an OOH campaign
